Product Led Lab — by Luis
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Lehr Assist

GDPR compliant AI correction

Consequence
Round2
ConfidenceHigh
Updated2026-01-24
Current Assumption

"German teachers will adopt AI-assisted correction if it is GDPR-compliant."

Target User
German teachers (DaF/DaZ) with high privacy sensitivity and limited time.
Phase
Signal Detection
Primary Signal
Product Page Conversion (iOS): 12.8% (↑ 198%)

Decision Framework

○ Intent

Define the specific behavior change expected (e.g., teachers replacing red pens with the app).

○ Assumption

German teachers will adopt AI-assisted correction if it is GDPR-compliant.

○ Experiment Design

Release v1.1 with automated PII detection and 'bottom drawer' UI to a cohort of 50 teachers and measure retention vs v1.0.

○ Decision Gates
  • If D7 Retention > 25% -> Scale
  • If Session Duration < 2m -> Pivot
  • If Costs > €5/user -> Stop
○ Current Decision

Refine (Focus on Friction Removal)

○ Confidence LevelHigh

Current Position

  • Phase: Signal Detection / Interpretation.
  • Testing: Does the automated PII detection and a 'bottom drawer' UI reduce the cognitive load?
  • Decision Gates: If D7 Retention > 25% → Scale. If Session Duration < 2m → Pivot.

Decision History

2026-01-24

Refine (Friction Removal)

Acquisition signals are strong (12.8% conv.), but retention is poor (3 MAU). Must resolve onboarding friction and privacy concerns.

2026-01-18

Signal Creation

Initial release of v1.1 PRD features including EU-hosted Gemini OCR and spaCy PII detection.